The main types of luxury cigars are machine-made cigars and handmade cigars. Machine-made cigars utilize high-speed machinery to combine short filler tobacco, usually scraps or pieces of tobacco, with a binder and wrapper. The different flavors include tobacco or no flavor, flavored, and are available in various shapes such as parejo cigars, figurado cigars. These are used by male and female smokers and distributed through several online and offline channels. Altadis is a multinational manufacturer of cigars, cigarettes, and other tobacco products. The company formed via a merger in 1999 with Tabacalera and SEITA, the largest cigar companies in Spain and France, respectively. The increasing consumption of tobacco among millennials is expected to drive the growth of the luxury cigars market moving forward. The rise in tobacco consumption among younger affluent adults is due to the chemical nicotine, which makes people feel good while distracting them from negative thoughts, as a result, it increases the demand for luxury cigars. For instance, according to the Federal Trade Commission 2021, a US-based government agency, wholesalers, and retail chains sold a total of 203.7 billion cigarettes in 2020, up from 202.9 billion in 2019. Therefore, increasing consumption of tobacco among millennials drives the luxury cigars market.

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